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I work with business leaders who want their organisation to be an asset to the world, and not a drain. Each month I give my thoughts on a current affairs topic, which I hope is of interest to businesses who want to do better in our changing world.
I'm always trying to read between the lines and work out how purposeful organisations can make a bigger impact. Stay up to date with what really matters to you. We have an important role to play in this time of great transition, and we’re going to have to think differently.
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About me
Kirsty Innes
As an expert in purposeful marketing, brand and the UK’s only CultureTalk practitioner, Kirsty Innes helps progressive leaders define, articulate and embed meaningful purpose into their organisations. As we move towards a zero carbon world, Kirsty’s rigorous methodology enables clients to clarify, focus on and amplify their impact.
Trust is the new brand equity. When trust is built on purpose, organisations can attract and retain the right customers, partners, funders and employees with shared values and ambitions, develop marketing initiatives that are focused, strategic, distinct and effective, and build a thriving and profitable business within planetary boundaries.